THE LE CHERCHE MIDI DIFFERENCE
1 - Fueled by new ideas: Seasons, tastes and trends are always changing, as is our list of over 2,000 raw materials used to create our fragrances. We are constantly updating our line with innovative luxury fragrances built around new ingredients and combinations that are relevant to today and appropriate for tomorrow.
2 - Built on heritage: What good is a great idea if you can't make it work? Our perfumer, Cecile Hua, was classically trained in the birthplace of perfume - Grasse, France - at the best perfumery school in the world. With her in-depth understanding of chemistry, artistry, and perfumery, we are able to bring new fragrances to life with a finesse that will make sure they never go out of style.
3 - Driven by creativity, not cost: Instead wasting money on expensive endorsements, licensing agreements or overdone (and often useless) packaging that ends up in a landfill, we re-invest our dollars into what's IN the bottle. This allows the perfumer to use the most rare, pure and interesting ingredients possible - and helps you stand out among a see of 'me-too' fragrances.
4 - Better inputs = better outputs: We are constantly searching for the best - whether fragrance ingredients, bottles, sprayers, or customer service. We also know that the best does NOT always mean the most expensive. Of course, we firmly believe in supporting local economies and always source as close to home as possible.
5 - We know our limits: Literally. In order to ensure the highest possible standards, we limit production of all our fragrances and products. Each bottle is numbered and supplies are only available while they last.